![]() PeopleMaps is a type measure which takes account of interactive scales. (Some ipsative questionnaires only measure Most and Least and thereby lose accuracy.) All four are weighted, which improves the accuracy of the questionnaire. On each of the four the respondent will choose which they believe is most like them and and which is least. The PeopleMaps questionnaire provides an Ipsative questionnaire, which means that it is self report and the respondent’s choosing from a selection of four word pairings. discriminating between individuals, PeopleMaps does not discriminate in this way. ![]() Profiling that is not Jungian based will normally be norm referenced, i.e. Hundreds of thousands of people have contributed to these findings, which also confirms reliability. That the profile has measured personality accurately is confirmed by the respondents face validity. The measures used are Jung’s Rational and Irrational preference scales, together with his Extraverted and Introverted attitude scales. PeopleMaps is a Jungian profile designed to measure personality. Reliability is concerned with the consistency of assessments. It implies comparison between the assessments and some external criteria. Validity or validation is concerned with the extent to which an assessment instrument actually measures what it is designed to measure.
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